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Every song
Keith sings sounds like a hit, and the proof is
in his Top 10 debut, “Pickin’ Wildflowers,” and
his most recent Top 10 hit,” Every Time I
Hear Your Name,” both off of his Arista Records
debut Three Chord Country and American Rock & Roll,
and both accompanied by #1 music videos. He’d
already proven himself as an ace songwriter with
the Grammy-nominated “Beer Run (B Double
E Are You In?),” recorded as a duet by Garth
Brooks and George Jones, and “The Bed,” recorded
by the multi-Platinum Gretchen Wilson as a vocal
event with Big & Rich.
Just months after releasing
his debut disc, Keith was ranked as country’s
#1 new male artist of 2005 by music trades Billboard
and Radio & Records. He was also chosen by
People magazine for its 2005 “50 Hottest
Bachelors” issue, was seen on the likes of “Access
Hollywood,” “Today,” and “Inside
Edition” and was named Men’s Fitness
Magazine’s “Ultimate Country Star.”
He has a major publishing contract with EMI Music.
His energized live performances have brought him
a large and rabid fan following. He has contacts
with some of the top radio stations in the nation.
He’s had his own fan website for years.
Even before joining Arista, Keith Anderson had
endorsement deals with Jim Beam, Bud Light, Gibson
Guitars, GooGoo Clusters, Jodie Head, Jim Dunlop
brand guitar processors, Nady Wireless Systems,
and Elixir Strings. He has successfully self-marketed
his own CDs and merchandise. Music Row magazine
once dubbed him “an industrial-strength hunk” for
his physique, blue eyes, and dazzling smile. While
still an “unknown,” he performed at
festivals for crowds of 10,000 and more. To top
it all off, he has personality to charm the birds
from their trees and an infectious sense of humor.
“I’ve had
a really blessed life, “says the Oklahoma
native. “Whatever I set my mind to do, I
believe I can do.”
Indeed. Within four years
of forming his band and playing the Nashville nightclubs,
it seemed like everybody of Music Row was talking
about this new country music sensation. In the
wake of “Beer Run,” dozens of song
publishers courted him. After a series of showcases
in 2004, he was lured by five record companies.
“His sound hits home with the core country
music audience, with Middle America, “says
RCA Label Group A&R Senior VP Renee Bell, who
signed him to Arista. “His music has so much
energy, and it’s so much fun. It makes you
feel good.”
Just being around him does that. Keith Anderson
was raised deeply religious – and there’s
a sense of decency in him. He was brought up in
a small city – and there’s an openhearted
friendliness about him. He comes from a close-knit,
loving family – and there’s honest
affection in his manner. He is an athlete – and
there’s a “team player” quality
in his relationships.
Keith is a native of Miami, OK, a town of 10,000
or so, near the Arkansas border and its Ozark Mountains.
His father LeRoy worked as a mechanic and handyman.
His mother Janice ran a dog grooming business from
home. When Keith was a boy, the Anderson began
taking in foster children.
“They are amazing people, says Keith. “They
are just angels on earth. There were always loads
of kids around, all kinds of cousins. It’s
a big, hugging family.
Keith, his younger brother Jason and his older
brother Brian grew up to be best friends. Jason
remained in Oklahoma, where he is a successful
accountant who created Keith’s original website.
“While Keith was excelling in sports, quiet
Brian was alone in his room, practicing the guitar.
At the senior high talent show, Brian sang Dan
Fogelberg’s “Longer,” and the
girls screamed. A light bulb went on over 14-year-old
Keith’s head.
“All these girls were going nuts, and he
wasn’t the athlete! That’s when I got
my first taste of how cool music was.” So
as a teenager, he began backing his brother on
drums at their local church. He bought records
by the Eagles and fell in love with harmony singing.
He learned the songs of Kenny Rogers, James Taylor,
Boston and Willie Nelson. He made his first attempts
at writing his own. Then it was off to college
and academics.
Keith earned his engineering
degree at Oklahoma State, grading with a 3.9 GPA
and playing baseball well enough to be approached
by the Kansas City Royals. A shoulder injury ended
his baseball career, but his commitment to physical
fitness led him to placing second in the Mr. Oklahoma
bodybuilding competition.
After this
time, he was hired by a top construction-engineering
firm in Dallas, but Keith quit within a year and
a half.
“I
became obsessed with music. At that time, there
were four major clubs in Dallas, and ever Thursday,
Friday and Saturday, there was somebody that I
wanted to go see. I just started falling in love
with music and began to try to write songs again.
I went home at Christmas and asked my brother to
teach me chords on the guitar.”
Back in
Dallas, he auditioned for the Grapevine Pry, a
show that had been a springboard for LeAnne Rimes
and others. After three years as a regular there,
Keith earned a performing slot at the Six Flags
Over Texas Park and also entertained at the Texas
State Fair.
The lifestyle change to
making music was financially difficult, but Anderson
was so happy doing what he loved that he didn’t
care whether he had health insurance or a house.
By day, he worked as a landscaper and became certified
as a personal trainer. With an eye still on education,
he took pre-med courses and was accepted for the
Physical Therapy program at the University of Texas
Southwestern Medical Center in Dallas.
“The month before I started, I thought, ‘Wait
a minute. This is going to be a whole bunch of
commitment. If I’m ever going to do music,
I need to go for it 100%. NOW. Physical Therapy
will always be there, and my engineering degree
will always be there.’
“Me and Rusty
Gaston, my friend from the Six Flags show, were
talking one day and asked ourselves, ‘What
can we do?’ ‘Well, we know every country
love song on the charts. Let’s start a country
singing-telegram business.’ Valentine’s
Day was two weeks away and we became the Romeo
Cowboys. And that’s what got me in with radio.”
Desperate to publicize the
venture, Keith called a friend form the gym who
worked at a Dallas radio station. The Romeo Cowboys
went on the air the next morning, and business
exploded. Eventually, Keith wrote ad jingles for
local radio. He also noted that several of his
fellow Grapevine performers had their own CDs to
promote to disc jockeys. He scraped together some
money, traveled to Nashville, hired the band Western
Flyer to back him in the studio, and recorded six
of his songs. He took the result around to stations
in Texas, Oklahoma, and Kansas, trying to make
friends wherever he could.
“I just built
a reputation. I started calling as many radio stations
as I could think of that I could go into, interview,
play live or play my CD, and just get them to like
what I did enough to write a little letter of recommendation.
And that’s what I came to town with – a
card that had my ‘head shot,’ those
letters of recommendation, and my little CD.”
Anderson arrived in Nashville
in the spring of 1998 with a terminally ill car
and $2,000 he’d saved. He took a job as a
waiter at a restaurant on Music Row.
When he was in Nashville
making his six-song record in 1996, Anderson had
played in a flag football game where one of his
fellow players was songwriter George Ducas. He
invited Anderson to call him if he returned to
town. Through softball, that gave the newcomer
an entry into the Nashville songwriting community.
If he was good enough for George, he was good enough
for the rest of his top-tier collaborators.
“I
was able to say, ‘I write with so-and-so,’ and
that would make other people want to hear your
stuff. It makes you legitimate. And you can go
from there. It just kinda snowballed. Pretty soon,
I had a good little catalog, and I didn’t
even have a [song publishing] deal.” He was
also appearing at nightclub songwriter shows with
his co-writers.
“The
Nashville audiences would know them, but they didn’t
know me. But that’s how I started building
a following. I built up a big e-mail base to invite
people to my shows. Then, in 2000, I put together
a bad.”
In 2002, Keith Anderson’s
group won the Jim Beam Country Band Search. The
company’s sponsorship led to opening a concert
for Montgomery Gentry, other endorsements, and
a host of nightclub opportunities. Within months,
his high-octane performances and genuine love of
people were drawing standing room only crowds.
That enthusiasm led to his Arista contract.
Today Keith continues to maintain a hectic schedule – one
filled with touring, songwriting appointments and
a dedication to fitness.
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